Size and style of packaging

Flash drives come in various, sometimes bulky or novelty, shapes and sizes, in this case ikura sushi

Some manufacturers differentiate their products by using elaborate housings, which are often bulky and make the drive difficult to connect to the USB port. Because the USB port connectors on a computer housing are often closely spaced, plugging a flash drive into a USB port may block an adjacent port. Such devices may only carry the USB logo if sold with a separate extension cable.

USB flash drives have been integrated into other commonly-carried items such as watches, pens, and even the Swiss Army Knife; others have been fitted with novelty cases such as toy cars or LEGO bricks. The small size, robustness and cheapness of USB flash drives make them an increasingly popular peripheral for case modding.

Heavy or bulky flash drive packaging can make for unreliable operation when plugged directly into a USB port; this can be relieved by a USB extension cable. Such cables are USB-compatible, but do not conform to the USB 1.0 standard. ^{[9] [10]}